Keratin hair treatment, aka Brazilian Keratin, is the worldwide most demanding hair treatment to get smooth and straight hair. Women posting videos of silkier hair must have impressed you to...
5 signs that your hair is in need of protein: 1 - HIGH POROSITY That's when the hair has gaps and tears, that makes it more susceptible to damage, increases...
The quick and visible effect of chemical treatment on hair can be tempting, and there's nothing wrong with wanting to change the color of your hair. But, you need to...
Aloe Vera, in Brazil known generically as Babosa, is a plant of Africa, with healing and moisturizing properties, widely used in the composition of herbal medicines and cosmetics.
Arginine is one of the amino acids responsible for the formation of the hair fiber. This nutrient is passed to the hair through the root, clearing the hair bulb. This...
On May 22, we celebrate International Biodiversity Day. The preservation of Biodiversity occurs with sustainable attitudes, such as the conscious use of natural resources, separation, and correct disposal of garbage,...
Complete guide to hair care schedule with products, tips, and professional insights on care routine.
Organic oils have been used for centuries and each day they become more relevant and with more applications, including in our daily routine. They are complex substances, with high volatile...
Totally healthy hair is every woman's dream. What few know is that in order to realize this beautiful dream, in addition to investing in excellent quality hair products, free of...
A well-known organic component within the cosmetics segment, coconut oils are recognized for their proven benefits for the health and beauty of hair. In this article, we will explain in...
Keratin hair smoothing treatments, like the popular “Brazilian Blowout” promise to transform your hair - but what about Formaldehyde? In this article we will talk about the myths and truths about...
A detailed guide to understand how this powerful amino acid is innovating hair treatments around the world, boosting growth, protection and smoothening. What is Arginine (L-Arginine)? L-arginine is a semi-essential...